YOSHIMOTO Global opened its first showroom in Hanoi, Vietnam


Yoshimoto Sangyo Co., Ltd (Headquarters: Osaka, Japan) and Vinh An Interior & Decor (Headquarters: Ha Noi, Viet Nam) signed a Strategic Partnership Agreement in Hanoi, the capital city of Vietnam, on Wednesday, March 15, 2023. The event marked a milestone in Yoshimoto officially entering the Vietnam market.

The “KITCHEN TOWN” brand owned by Vinh An Interior & Decor provides total kitchen solutions including high-end water-related products, household equipment, and furniture. These products are imported or manufactured in their factories.

YOSHIMOTO Global’s showroom is located in Nam Tu Liem District in the western part of Ha Noi. With its remarkable development over the past few years, Nam Tu Liem is considered an emerging business district.
Besides eye-catching exhibition zones for end-users, the showroom also has zones to exhibit material technology and zone for professionals such as designers and developers to experience products.

Based on the coordinating concept of made-in-Japan products but suitable to the Vietnamese lifestyle, we exhibit a lineup of Japan’s top market share products: kitchen counters, kitchen sinks, bowl-integrated vanity counters, and washbowls. There are also zones where customers can touch, feel and experience the products. Especially, customers can learn about our BMC artificial marble, ULTRA SURFACE, and CRYSTAL SURFACE material through the panel, TV screens, fabricated samples, and even material testing. Moreover, an event space is also set up to host events or workshops for local designers.

Together with our strategic partners in Vietnam, Yoshimoto Sangyo is committed to researching Vietnamese people’s lifestyles thoroughly. By means of our advanced material technology and product planning capabilities, we are dedicated to creating new products that match local needs, comfort and improve the daily life of Vietnamese people.

【About the showroom】
Location: 89 Le Duc Tho Street, Nam Tu Liem District, Ha Noi
Opening date: Wednesday, March 15, 2023
Exhibits: kitchen counter, kitchen sink, bowl-integrated vanity counter, and washbowls

Photo: Samurai Armor made of walnut and our ULTRA SURFACE material exhibited at the entrance
The hybrid quartz ULTRA SURFACE, with its leather-like matte texture, has excellent impact resistance, stain resistance, heat resistance, etc., like armor against external attacks.

【Product exhibits】
The typical products of YOSHIMOTO’s lineup are displayed. The products are not displayed as a single unit but are combined with cabinets, mirrors, faucets, etc. for total space coordination to offer the best showroom experience for customers.

Photo: BMC artificial marble kitchen counter, ULTRA SURFACE kitchen counter, CRYSTAL SURFACE kitchen sink

Photo: BMC artificial marble bowl-integrated vanity counter

Photo: BMC artificial marble washbowls.